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Four Easy Ways Companies Can Give Back to the Community

Companies that give back to the local community have a better reputation than companies that put themselves first all the time. Coca-Cola and other leading companies raise money for a variety of different organizations and charities every year. While you might think that you need to make millions in profits just to support a local charity, there are other ways that you can give back. Between you and your wo ...

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How to Create a Successful Email Marketing Campaign

Email marketing campaigns are very useful for helping you get the word out about promotional events and items available at your business. However, email marketing campaigns are only helpful if they are conducted properly. Poorly constructed email marketing campaigns will not only not help your business, but can actually hurt your credibility and damage your brand identity. Here are a few things you can do t ...

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Top 5 Diverse Workforce Management Tips

There's no doubt about it. If you want your business to be successful, one key ingredient that it's going to need is diversity. By having men and women of different cultures working for you, it conveys to your customers and clients that you respect the need for diversity in the workplace. Plus, there are studies which indicate that diversity helps to make a company more productive too. ...

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